Final 'Odin' packaging design with blue marble texture effect and Celtic braid trim.
After consideration of numerous variations i selected the final 'ODIN' logo which took inspiration from the style and form of the Nordic Rune alphabet and which i felt ideally complimented the Viking brand theme.
Initial moodboard created to provide inspiration and possible creative direction for a brand based on the 'Legend' keyword.
'Odin Aftershave' is the result of an exercise in branding produced to the brief for the 2nd year University Final Major Project assignment. From a selection of key words we were tasked to select one and build a brand around it. From the word 'Legend' i conceived the 'Odin' aftershave brand through a systematic process of research and designincluding initial market research, logo creation, packaging and associated advertising/marketing campaign (2015).
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Since finishing University i have completed a major commission from the Plymouth City Transport Preservation Group to design and produce their magazine and three comprehesive programmes commemorating the closure of Bretonside Bus and Coach station at both Plymouth and Exeter based venues and the official running day programme for their annual classic bus and car rally for 2016.
The commission has entailed full cover designs and brochure/programme design layouts and collation of all associated imagery together with accompanying promotional material including posters for all the events.
Double spread layout concept for an article concerning 'Westerns' for a fictitious movie magazine (2015).
Showcasing a selection of printed media work undertaken recently for the Gambian Projects charity based in Plymouth. Founded to assist with provision of education, health care and associated training for the children of the Gambia in Africa I have designed and produced a Tri-fold brochure, posters and miscellaneous leaflets/visuals to assist in raising public awareness of the charity, the work it undertakes and its aims and aspirations for the future..
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